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Cookie Policy

Last updated: 9 October 2026

The short version

  • This site sets no cookies of its own.
  • It stores two small things in your browser: a number so the hero video rotates between visits, and the currency you picked. Neither says anything about you.
  • No analytics, no ad pixels, no tracking. So, no cookie banner.

1. What a cookie is, and why there is a policy

Cookies and similar storage (such as localStorage) are small pieces of data a website keeps in your browser. Swedish law (lagen om elektronisk kommunikation) requires us to tell you about them, and to ask for your consent before using any that are not needed to deliver the service you asked for.

2. What this site stores

NameTypeWhat it doesPersonal dataLifetime
me-hero-cliplocalStorageRemembers which of three short background clips you saw last, so the next visit shows the next oneNone. A single number: 0, 1 or 2Until you clear your browser storage
me-currencylocalStorageRemembers the currency you picked for pricesNone. A three-letter currency codeUntil you clear your browser storage

That is the complete list. Neither value is ever sent to us or to anyone else. The currency is first guessed from your browser's language setting, never from your location. If your browser blocks storage, the site picks a clip at random and works exactly the same.

3. What third parties may set

Stripe. If you buy Day One, the payment happens on a page served by Stripe. Stripe sets its own cookies there for fraud prevention and to run the checkout. Those are covered by Stripe's cookie and privacy policies, not ours.

Netlify. Our hosting provider may set a strictly necessary cookie to deliver the site reliably. It carries no identifier that tracks you.

Fonts and videos on this site are served from our own domain. We do not load them from third-party font or video services, so no one else receives your IP address when you view this page.

4. Analytics and advertising

We do not use any. If that ever changes, this policy changes first, and the site will ask for your consent before setting anything that is not strictly necessary.

5. How to control storage

You can clear or block browser storage in your browser settings. Doing so does not break this site.

6. Contact

Questions about this policy: hello@minimumeffort.io. Full details on how we handle personal data are in our Privacy Policy.

Minimum Effort.
Maximum Output.

An AI agency in Stockholm: a small team and nine robots. We automate the grind, build the tools you've been meaning to build, and keep it all running. Fixed prices. Subscriptions you can cancel any month.

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Augmented Reality Studios AB
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114 36 Stockholm, Sweden
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